Product Description (Overview)
The ETUDE Fruity Lip & Cheek Blur Balm is a multi-use color balm designed to deliver a soft, blurred flush of color to both lips and cheeks. With its buttery texture that melts upon contact and blends seamlessly, it gives a natural, diffused “blur” finish. Ideal for daily makeup routines, this balm offers a fresh, youthful look in one compact product.
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Key Features
Creamy, balm-to-melts formula that glides on effortlessly.
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Dual-use for lips and cheeks—simplifies routine and space.
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Soft-focus blurred finish for a gentle, natural flush rather than a sharp line.
Best Korean Skincare
Five wearable shades: #01 Red Tomato, #02 Sweet Papaya, #03 Warm Peach, #04 Blushing Plum, #05 Plump Raspberry.
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Compact size (2.3 g) is travel-friendly and suitable for quick application.
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How to Use
Using the heart-shaped puff or your fingertip, pick up a small amount of the balm.
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For cheeks: Tap the product gently on the apples of your cheeks and blend outwards for a soft blur effect.
For lips: Use your fingertip to dab the balm onto your lips, then pat lightly to achieve a natural tint.
Build up intensity slowly if you prefer a deeper colour — the formula layers well without becoming heavy.
Volume
2.3 g (net weight)
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Ingredients:
Ingredients: Polyglyceryl-2 Triisostearate, Dimethicone, Isononyl Isononanoate, Caprylic/Capric Triglyceride, Silica, Synthetic Wax, Octyldodecanol, Bis-Diglyceryl Polyacyladipate-2, Dimethicone/Vinyl Dimethicone Crosspolymer, Mica, C13-15 Alkane, Tribehenin, Polyglyceryl-3 Polyricinoleate, Synthetic Beeswax, Titanium Dioxide (CI 77891), Yellow Iron Oxide, Red 104 Lake, 1,2-Hexanediol, Lauryl PEG-10 Tris(trimethylsiloxy)silylethyl dimethicone, Sorbitan Sesquioleate, Stearic Acid, Red 202 Lake, Disteardimonium Hectorite, Fragrance, Triethoxycaprylylsilane, Aluminum Hydroxide, Black Iron Oxide, Tocopherol.
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(Note: Ingredient list may vary slightly by shade.)
Marketing Copy: “Multi-use colour balm for lips & cheeks – melts on contact, finishes in a soft blur, five vibrant shades for everyday looks.”
Hashtags: #Etude #FruityLipCheekBlurBalm #KBeauty #MultiUseBalm #LipAndCheekTint #SoftBlurFinish
SEO Keywords: Etude Fruity Lip & Cheek Blur Balm, Korean makeup balm, lip and cheek dual balm, soft focus blush balm, K-beauty multi-use colour
GTIN/UPC Code: 8809820706817