Aveda Men Pure-Formance Grooming Clay Hair Wax — 75 ml, 1 unit

Aveda Men Pure-Formance Grooming Clay Hair Wax — 75 ml, 1 unit Product summary Product name: Aveda Men Pure-Formance Grooming Clay Hair Wax Size / Quantity: 75 ml, 1 unit Type: Grooming clay / hair wax — styling product that provides texture, matte to low-shine finish, and medium to strong hold with a natural, pliable feel. Key features Matte texture & separation: Clay-based formulas give a natural, textured look with defined separation and low shine. Medium–strong hold: Keeps style in place while remaining workable for restyling during the day. Natural-inspired formulation: Aveda typically emphasizes plant-derived ingredients and eco-conscious sourcing. Suitable for short to medium hair: Ideal for textured crops, messy styles, and controlled separation. Typical / expected ingredients & functions Exact INCI should be checked on the packaging. Below lists commonly used ingredient types in grooming clays and Aveda products.

Clays / absorbents (e.g., kaolin, bentonite): Provide texture, absorb excess oil, and create matte finish. Waxes & thickeners (e.g., beeswax alternatives, candelilla): Add structure and hold. Film‑formers / polymers: Help with shape retention and hold. Emollients / light oils (plant-derived esters): Improve spreadability and prevent excessive dryness. Fragrance / essential oils: For scent; may include natural essential oils typical of Aveda formulations. Preservatives & stabilizers: Ensure shelf life and safety. Water (if water-based): Makes the product easier to work and wash out; water-based clays are simpler to remove. How to use Start with dry or slightly damp hair depending on desired effect: Dry hair: for maximum texture and separation. Slightly damp hair: for easier distribution and a more controlled finish. Scoop a small amount (pea-sized) into your palm. Warm between hands until the product softens. Apply to hair starting at the back/roots for lift, then work through ends to create texture and separation. Use fingers to shape and define. Add small amounts incrementally for more hold or texture. For extra volume, apply at roots and blow-dry briefly while styling.